Audience intelligence infrastructure, built for the new data economy

Evorra reconciles signals from a curated network of providers into unified, multidimensional profiles

Illustrated graphic showing the Evorra platform

Compounding signals. Shared infrastructure. Independent execution

Evorra makes it simple to build sizeable audiences, via dozens of global data partnerships which are fully privacy compliant. No complicated data onboarding nor data engineering expertise are required.

Built on the latest clean-room technology, Evorra enables data from multiple partners to be fully anonymised, normalised and then used to build audiences with a minimal movement of data philosophy.

Evorra works across an increasing number of privacy compliant data and ID standards to offer brands and agencies the upmost flexibility with audience building, matching and activation.

For owners of data who have the explicit right to monetise that data, Evorra offers a global, secure infrastructure with full transparency and control

Illustration showing a person with opted-in data

As audiences are composed on Evorra, data provenance is displayed in real time against IAB standards. Understand the freshness, identifiers and industry sources behind every signal as you build.

Governed attribute controls let you tune and trade off signals to find the perfect audience composition for every brief
Multidimensional profiles built from qualified signals deliver a richer, more actionable picture of every customer and prospect
Maximum audience reach by channel is displayed as you build, accounting for the identifier requirements of every activation platform and technical integration

Illustration showing links between people and audiences

Evorra was built for marketers, not data scientists. Any member of your team can brief, build and activate audiences without technical resource, with full cost visibility at every step of the build.

An intuitive interface surfaces how signal choices influence audience cost in real time, giving your team complete budget control before activation
Every client brief translates directly into precise audience execution, including automated controls to send similar but distinct audiences to different channels for performance testing
Audiences built on Evorra activate across any platform, independently of any single execution environment

Illustration showing a network of people

Evorra’s network of selected data providers delivers over 700 million unified, multidimensional profiles across global markets today. The platform optimises signals across providers to minimise duplication and validate profile attributes.

A ready to use data network means qualified audience coverage is available immediately, across regional and international markets
Shared infrastructure means enterprise-grade audience capability from account login, with economics that compound as the network grows
As the network scales, the intelligence compounds, building more comprehensive profile insights and stronger audience strategies for every participant

Audience intelligence for every participant in the ecosystem

For data clients

Build and activate precise, multidimensional audiences from a curated network of the industry’s best data providers. Enterprise-grade audience intelligence, from account login, without the build

Evorra for data clients

For data providers

Connect your data assets to a growing network of agencies and media platforms representing over $10 billion in annual media spend. Your data compensated on all contributions, with full control over who accesses it

Evorra for data providers